Marking a moment of historical significance, Sri Lanka received its first ever Geographical Indication (GI) certification when the European Union (EU) Commission on 02nd February, 2022 granted GI status to Ceylon Cinnamon. The outcome was a result of a painstaking, decade-long, arduous endeavour led by the Sri Lanka Export Development (EDB) under the Ministry of Trade with the support of numerous public and private stakeholders.
During this monumental task, the much needed technical assistance was provided by UNIDO, Delegation of the European Union to Sri Lanka and the World Trade Organisation (WTO) while some financial assistance was granted by the Common Fund for Commodities, based in the Netherlands. In this breakthrough mission, the EDB was ably supported by Foreign Ministry, Department of Commerce, National Intellectual Property office, the Department of Export Agriculture, Spice Council and the Spices and Allied Products Producers’ , Traders’ Association (SAPPTA).
GI registration has the purpose to differentiate Ceylon Cinnamon in the EU market from its substitutes of lower quality. GI will act as a source of competitive advantage which will help to increase market differentiation, product turnover and allow for a premium price from the consumer. An enhanced competitive position of Ceylon Cinnamon in the EU market will have a positive impact in terms of an increase in exports for Sri Lanka, higher income and employment generation across the cinnamon value chain, benefiting about 30,000 stakeholders involved in cinnamon production and processing.
For more details visit: ( https://www.srilankabusiness.com/news/sri-lanka-achieves-its-first-ever-gi-certification-with-ceylon-cinnamon.html)
Export Development Board
Sri Lanka
03.02.2022.